Hi there, marketer.
Don't know any of our (close to) 300 agency members?
Good.
Meet Indie Agency Connect from Indie Agency News
Building the global home for independent agencies
For almost 2 years, we've been building Indie Agency News - covering, celebrating, and connecting the world's best independent agencies. Founded by former Adweek and The Drum editor, Doug Zanger.
Indie Agency Connect is how we help marketers like you discover exceptional agencies your competitors haven't found yet. No RFPs, no endless pitches, no procurement drama.
We're not an agency search firm, nor do we run reviews—there are plenty of experts who do that well. Instead, we focus on showcasing the unique strengths of our members, giving you greater choice and access to top-tier indie agencies.
How Indie Agency Connect works for you and your team:
- Connect with agencies your competitors haven't discovered
- Simple process: brief → shortlist → introductions → success
- Global network of proven indies ready for your next project
- We stay available to support, guide, or provide additional resources as needed
FAQs for Brands + Marketers
Nope. Indie Agency Connect is a service for marketers looking for a new agency partner to work with.
Our primary focus is on projects. We're not in the AOR game—there are plenty of people MUCH better at that.
Yep. All of the agencies are Indie Agency News members—and this is a member benefit.
The whole point of Indie Agency Connect for marketers is to give them a broader aperture to find new partners.
You may have never heard of some of our member agencies. We're here to give you more choice in your search. See our full member list here.
Meet an Indie Agency are agency profiles, each around 15 minutes.
Consider these interviews one side of a chem session. You'll get the vibe of the agency and its thinking so that you can be more informed.
We get into:
- Agency history
- Top solutions and strengths
- Why brands should work with them
- Overall philosophy
You probably have a good take on choosing agencies—especially for projects.
And it's also likely that some projects fall outside the scope of your consultants.
And you may need to move fast.
This is why we're here. We'll work with you closely until you start interacting with your shortlisted agencies.
That said, we're here to help at any point in the process.
Indie Agency Connect is free for brand marketers.
If a connection leads to a business relationship, Indie Agency News collects 8% of the net, ONE TIME. For example, a $100,000 sprint. You put $50,000 to media and another $20,000 to staffing—we take 8% of the remaining $30,000... one time. No double/triple/quintuple dipping.
Absolutely. And we encourage that. Schedule a time here that works best for you.
FAQs for Agencies
Indie Agency Connect is one of the many member benefits of Indie Agency News.
You can see all of the benefits (and how to join as a member) here.
Connect with us here. We'll get you set up in our database and start the process.
It starts with getting engaged with Indie Agency News so that we get to know you better.
After that, it comes down to the client brief, criteria and needs.
The reality is that it may not be a fit. That's why we keep this a user-friendly process. We don't want brands or agencies to spend more time than they need to determine if the fit works.
There is no fee to participate.
If a connection leads to a business relationship, Indie Agency News collects 8% of the net, ONE TIME. For example, a $100,000 sprint. You put $50,000 to media and another $20,000 to staffing—we take 8% of the remaining $30,000... one time. No double/triple/quintuple dipping.
Ready to discover your next agency partner?
Let's find you an agency your competitors don't know about.