Indie Agency Connect connects brands and indies for projects, creative and marketing solutions.

 

Our network of 200+ indie agencies is ready to bring their expertise, creativity, and problem-solving excellence.

 

We’re not an agency search firm, nor do we run reviews—there are plenty of experts who do that well. Instead, we focus on showcasing the unique strengths of our members, giving marketers greater choice and access to top-tier indie agencies.

How it works

1️⃣ We begin with a strategic conversation to understand your desired project outcomes, the problems you need to solve, and the skill sets and qualities you’re seeking in an agency partner.

2️⃣ Leveraging our curated network of 200+ indie agencies, we identify a tailored shortlist aligned to your specific needs. We’ll also provide relevant insights, including recent Indie Agency News and “Meet an Indie Agency” profiles, to help inform your selection.

3️⃣ You select the agencies you’d like to meet, and we facilitate seamless introductions—ensuring the right connections from the outset.

4️⃣ From there, we step aside to let you apply your process and evaluate the fit—but we remain available to support, guide, or provide additional resources as needed.

We encourage an initial conversation to align on your priorities, give you an overview of the program, and help you navigate the wealth of indie agency expertise available to you.

FAQs for Brands + Marketers

So, you're another search firm?

Nope. Indie Agency Connect is a service for marketers looking for a new agency partner to work with. 

Our primary focus is on projects. We’re not in the AOR game—there are plenty of people MUCH better at that.

Yep. All of the agencies are Indie Agency News members—and this is a member benefit.

The whole point of Indie Agency Connect for marketers is to give them a broader aperture to find new partners. 

You may have never heard of some of our member agencies. We’re here to give you more choice in your search.

Meet an Indie Agency are agency profiles, each around 15 minutes.

Consider these interviews one side of a chem session. You’ll get the vibe of the agency and its thinking so that you can be more informed.

We get into:

  • Agency history
  • Top solutions and strengths
  • Why brands should work with them
  • Overall philosophy

You probably have a good take on choosing agencies—especially for projects. 

And it’s also likely that some projects fall outside the scope of your consultants. 

And you may need to move fast. 

This is why we’re here. We’ll work with you closely until you start interacting with your shortlisted agencies.

That said, we’re here to help at any point in the process. 

The reality is that it may not be a fit. That’s why we keep this a user-friendly process. We don’t want brands or agencies to spend more time than they need to determine if the fit works.

Indie Agency Connect is free for brand marketers.

Absolutely. And we encourage that. Please go here and find a time that works best for you. 

FAQs for Agencies

Can any indie agency participate?

Indie Agency Connect is one of the many member benefits of Indie Agency News. 

You can see all of the benefits (and how to join as a member) here. 

Connect with us here. We’ll get you in touch with our partners, Collective OS, the keepers of our database.

The most important aspect of Indie Agency Connect is your profile on Collective OS. A complete profile that includes specific solutions for brands is helpful. 

After that, it comes down to the client brief, criteria and needs. 

Our process is agnostic—and we don’t provide preferential treatment to any of our members. 

Ah, yes. It’s important to get that interview done as it helps contextualize your agency’s thinking. And it helps marketers get to know you better. 

Again, we see this as one half of a chemistry session. 

Get in touch with us here and we’ll get you all the info you need to get started. 

We know that, like brands and marketers, agencies may not find certain opportunities a good match.

And that’s perfectly OK. 

That’s why we work hard to keep this process low-impact, fast and without huge outlays of time or additional effort.

There is no fee to participate.

If a connection leads to a business relationship, Indie Agency News collects 8% of the gross income for the first year to reinvest in the platform. 

We will work with you to determine which costs, like media and production, do not apply and build payment plans to ensure that you keep your cash flow solid.

Have a lead you can’t use? Remix it with us!

There are times when you have a lead that may not work out. Instead of letting it fly off into the ether, partner with us and split the commission. Reach out to us here to learn more about Indie Agency Connect Remix.